As designer you can be unhappy about your income. Claudia Mayer shares her recommendations to get from from worry pricing to smile pricing.
How to engage with a dream client
Often Claudia Mayer gets asked how to start building professional relationships with ideal design clients. Accoring to Claudia, design is not about you. In this blog she shares her advice based on a designer she recently helped out with building a professional network.
How to be visible & relevant as designer on LinkedIn?
As a designer you solve problems and therefore they pay you. Learn how to create relevant content for social media and how to engage with your ideal clients! Includes two practical advice you can implement today.
Branding tips for creative and design companies
Based on my recent lecture at the Rome Business School Master of Fashion Management I’m sharing key insights about branding in the creative, design, fashion and luxury industry. There are commonalities between the design / creative industry as well as the fashion industry. Both of them are highly visible, the emotional aspect is very important Read More …
How have you progressed since starting your creative business?
Is this you? You are scattered in your approach to achieving your ultimate goal. You have never liked talking to someone whom you don’t know about your vision and ideas. You are not alone. Beginning of 2018, watercolour maker and artist Dr. Jyotsna Pippal from Lost in Colours felt the same. She is inspired by the love Read More …
Afraid of sales or acquisition?
Change your mind & enjoy matchmaking with your ideal clients. Visually explained for designers creatives and creative entrepreneurs. Visual overview, explained in the video: This blog was published before on LinkedIn.
Why Designers should know about their clients’ pain points
In case you have wondered why your product or service doesn’t generate the results you envisioned, this video is for you! Learn how the value proposition canvas helped three of my clients to create better design solutions. Together, we elaborated their clients’ pain points and how their product or services relieves them. By taking the Read More …
Is your design business future-proof?
Find out now by answering my 3 simple and practical checklist questions mentioned in the video. A multimedia design company hired me to sharpen their positioning, take a leading role with their clients, and create more creative content. During one-on-one coaching with the founder, as well as two workshops with the team of 5, we Read More …
How to manage overwhelm and set priorities as Creative or Design Entrepreneur
As creative or design entrepreneur or business owner, you might feel overwhelmed by too many projects and too little time. When coaching two creative entrepreneurs recently, I noticed that they both struggled with the same challenge. You might relate to their experience, especially if you built your own creative or design company from scratch. Watch my video Read More …
How to overcome procrastination of big projects
In this video I’m sharing my struggles and discomfort caused by limiting beliefs. Procrastination hindered me to move forward as the anticipated project seemed overwhelming and not feasible. I finally took action to bring my big project to the next level. Find out how: Have you ever made a similar experience? What helped you to Read More …